Franchising with the LifeFit Group

Franchising is one of LifeFit Group’s ways of bringing more fitness to the German market. With our selected brands which are market leading in their specific market segment we offer mature and successful fitness franchise concepts. We are interested in entrepreneurs and sports enthusiasts who want to open their own studios backed by the full support and benefits of the LifeFit Group.

Determined Franchisees are currently able to select one of the following LifeFit Group brands as franchise concept:

Smile X Logo

Smile X – the hidden champion in the value segment offers the best-in-class “high-value-low-price” concept in the German market. Franchisees benefit from the proven franchise concept of smile X in addition to a management team with multiple years of experience in franchising. Currently there are already nine franchise studios open. Learn more about franchising with smile X: 


Elbgym – the Hamburg based performance fitness provider stands for hard and powerful workouts as well as a strong and dedicated community. Since September 2019 elbgym has already opened three franchise locations and has ambitious plans to expand further within Germany. If you are interested into franchising with elbgym please contact us:

Pure Barre Logo

Pure Barre – with close to 550 studios, and 600,000 passionate clients, Pure Barre is the largest barre brand, offering a range of effective, low-impact, full-body workouts for a broad range of fitness levels. Ranked in Entrepreneur Magazine’s Franchise 500 List each year, Pure Barre continues to be a pioneer in not only the barre space, but boutique fitness overall. If you are interested into franchising with Pure Barre please contact us:

Club Pilates Logo

Club Pilates – Club Pilates is worldwide the largest Pilates brand, with more than 600 studios open. Ranked #69 in Entrepreneur Magazine’s 2020 Franchise 500 list and on Inc. Magazine’s Inc. 5000 list 4 years running, we provide an established executive model and completely scalable business to make the possibilities endless!
Join us in bringing the benefits of Pilates to as many people as possible!

The Gym Society – an innovative boutique concept has entered the German market. The Gym Society provides expertise in the areas of personalised and high-quality training programs, combining personal training with the latest technology, for personalised fitness within 45 minutes. The first studio in Germany was opened in Cologne in July 2020. If you are interested into franchising with The Gym Society please contact us:

You have questions about franchising with the LifeFit Group? Feel free to contact us anytime